Design & specification
A designer brings plans and a client. Together they compare a wall finish, a window panel and a lighting effect, then prepare a coordinated selection and measurement brief.
Miami Circle Co. · A Stone Madison initiative
See the room.
Learn the system.
A proposed gallery and training space where walls, ceilings, windows and lighting come together—and the people who specify, make and install them can learn together.
We’re exploring 693 Miami Circle as the starting point: two anchor studios, coordinated demonstration bays and a shared sample library. The larger ambition is an owned Atlanta operating base connecting training, specification, fabrication and delivery.
Concept in development. Layout, training programs and partner participation are proposed.
01–02 · DaylightWindow + surface baysSee materials in natural light.
03 · MovementScreen bayTry an operable system.
04 · IlluminationDark bayCompare ceilings and light.
ReferenceSample libraryTouch, compare, specify.
Conversation + learningProject & teaching tablePlans, demonstrations and small-group sessions.
Proposed partner workroomThe visible benchA place to discuss fabrication and test details.
One room, several useful roles
A place to look.
A reason to work together.
Trade learning
An installer or workroom team examines samples, sees an assembly demonstrated and discusses the preparation, sequencing and skills a project would require.
Manufacturer introductions
A maker demonstrates a system in context, meets potential specifiers and service partners, and develops approved photography or a lookbook around the application.
Buckhead Wallpaper
The surfaces studio: wallcoverings, ceiling and window systems, sample references and specification conversations.
Explore the surfaces studio →Ghenogas
The lighting and furnishings studio: scale, glow, decorative materials and the pieces that complete a room.
Explore the gallery →The proposed floor would bring these disciplines into shared settings so visitors can understand how the selections work together.
The proposed Miami Circle Co. operating model
Own the base.
Rent the doors.
Stone Madison is the parent platform; Miami Circle Co. is the proposed operating company connecting makers with the market. The plan is to concentrate training, stock, fabrication and fulfillment in an owned Atlanta base, supported by small rented showrooms that carry samples and tell the story.
The front doors
The Miami Circle gallery, future stock-free boutiques and coordinated market presentations introduce a room, a material and a project possibility.
Samples · Displays · SpecificationThe owned base
A proposed 20,000–40,000 sq. ft. facility in northeast Atlanta would bring academy bays, a partner workroom, consignment stock, product capture and delivery staging together.
Training · Making · ReceivingThe delivery network
Approved specifications move into supplier orders, independent fabrication and installation, and contracted delivery coordinated around the client’s project.
Source · Fabricate · DeliverThe owned base is a future facility proposal, separate from the gallery concept at 693 Miami Circle. No property acquisition or new boutique location is announced.
Five connected functions
Each function would serve the same project journey. Open a role to see how it fits.
01 Buckhead Wallpaper
Wall, ceiling and window specification, samples, takeoffs and introductions to independent installers. Manufacturer representation would depend on written agreements.
02 The Academy
Proposed manufacturer-supported classes, practical mock-up bays and continuing trade learning. Potential tuition, sponsored seats and approved starter kits would support the program.
03 The Workroom
An independent cut-and-sew partner for drapery, shades and soft furnishings, using a shared sample resource and operating under its own client contracts.
04 Formélight / Shade Studio
A proposed specialty for custom lamps and shades, exploring approved washi and textile applications with the workroom. Product suitability and technical requirements would be confirmed before offering a design.
05 Logistics & product capture
Receiving, consignment handling, project staging and contracted white-glove delivery. Photography and digital product assets would be created and used under agreed rights.
How the model could earn
Agreed representation commissions, specification services, classes and sponsorships, workroom or space partnerships, and handling and delivery coordination could support the operation.
Consignment at the base
The proposed arrangement keeps selected stock under manufacturer ownership until sale, with written terms for storage, handling and settlement.
Lean showroom locations
Samples, a specification desk and a coordinated room let a small boutique introduce the broader platform without duplicating the warehouse.
Services grow with demand
Use independent specialists and contracted delivery first. Add dedicated space, equipment or vehicles when project volume supports them.
Training builds capability
Manufacturer-approved learning would help prepare the service network. Paying for a class would not itself qualify a provider or secure project referrals.
What we would develop with makers
Written territory and channel agreements; samples and display support; a consignment plan where appropriate; instructor time and approved curriculum; and clear photography and digital-use rights.
Proposed Training Academy · Atlanta
Turn product interest
into practical understanding.
We’re considering a small-group academy with potential programs developed with Wood & Washi, Tecnografica and CeilEx. Finished gallery bays would support selection and system demonstrations. Hands-on installation practice would use separate freestanding mock-up bays with replaceable surfaces, preserving the finished displays.
Wood & Washi
Potential sessions on material selection, measuring openings, panel and track systems, light transmission and coordination with a workroom or installer.
Possible format: material clinic + operable-panel demonstration.
Explore Wood & Washi systems ↗Tecnografica
Potential sessions on wallpaper and decorative-panel specification, artwork scale, finish selection, project measurements and installation preparation.
Possible format: specification workshop + sample mockup.
Explore Tecnografica materials ↗CeilEx
Potential sessions on stretch-ceiling systems, profiles, membranes, measurement and coordination with integrated lighting.
Possible format: system demonstration + an approved hands-on workshop.
CeilEx’s existing Florida academy ↗At the gallery
Material clinics, specification conversations and demonstrations in a finished room setting.
In the training bays
Dedicated practice rigs for measuring, preparation and installation, with manufacturer-approved instruction. A larger academy would be planned into the future operating base.
Help shape the Atlanta program.
Discuss teaching or attendingManufacturer participation, instructors, curriculum, facilities, dates and pricing still need agreement. No Atlanta classes are scheduled. Any manufacturer credential or continuing-education credit would require that provider’s explicit approval; Stone Madison is not offering either here. CeilEx’s linked academy is its existing program in Dania Beach, Florida.
Four proposed demonstration bays
Experience the detail
before specifying it.
Each bay would bring the wall, ceiling, window and light into one conversation.
Daylight belongs at the window displays. A separate dark environment would make lighting effects easier to compare. Material samples would be stored away from direct sunlight, with demonstration conditions documented.
01 The daylight corner
A printed wall, a luminous ceiling concept and a paper panel at real glass. A setting for discussing how filtered daylight changes the materials a client sees.
02 The quiet corner
Textured wallcovering, a restrained ceiling reveal and a wide window panel. A place to explore the architectural, understated side of the collection.
03 The screen bay
An operable panel-and-track demonstration, with manual and motorized possibilities to discuss with suppliers. Movement and controls become part of the specification.
04 The dark bay
A controlled-light corner for backlit ceiling concepts, pendants, shaded fixtures and material diffusion. A shared resource for lighting presentations and approved training.
A potential partner workroom
Connect the sample
to the people who make it work.
A visible demonstration bench could connect the gallery to custom panels, drapery, shades, cushions and bedding. The larger operating base would make room for an independent production workroom, with its own team and equipment. Wood & Washi’s window systems would be explored with window-treatment and workroom specialists.
Stone Madison’s proposed role
Organize the sample library, presentation, project brief and sourcing conversation. Miami Circle Co. would connect the physical experience with stories, lookbooks and introductions.
The workroom’s proposed role
Operate its own equipment and team, assess feasibility and provide its own quotations, client contracts and workmanship support. Training or demonstrations would be agreed separately.
The workroom partnership and production location remain open. Fabrication and installation would be quoted and contracted by the responsible independent providers.
Discover
See the material in a room.
Learn
Understand the system and its requirements.
Specify
Prepare selections, dimensions and scope.
Source
Confirm supply, quotations and lead times.
Coordinate
Connect fabrication, installation and delivery.
A phased proposal
Prove the gallery.
Grow the base.
Gallery + market
Start with the shared library, a coordinated demonstration bay and maker conversations. Develop separate practice rigs as training participation is agreed.
An owned operating base
Evaluate northeast Atlanta facilities for the academy, partner workroom, stock, capture and staging. Develop the property and operating plan before committing.
Small showroom doors
Explore additional sample-led boutiques and market presentations as the base and project pipeline become established.
Future ICF campus + fleet
Consider an ICF-built campus as a demonstration of the construction approach. Add owned delivery vehicles only when route demand supports them.
These are development stages, not announced openings. Property, fit-out, program, manufacturer and service agreements would determine the timing and final scope.
Help shape the gallery & academy
Bring a system.
Bring a skill.
Bring a project.
We’d like to hear from manufacturers, workrooms, instructors, installers, designers and property partners who see a useful role in the gallery and operating base.
Tell us whether you would like to present a line, shape a training program, explore a workroom or property partnership, or bring a project into the sourcing and delivery network.
An inquiry begins a discussion. It does not reserve a class or confirm a partnership.